MAYA YAEL FRAI
2024 / ARCHIVE
ABOUT ME ——
Maya is an Investor and Entrepreneur with expertise across product management, design, and venture capital. Her experience spans leading tech companies and venture firms, giving her a unique perspective on product development from 0-1 and scaling.
As a Product Manager at Google, she led the launch for MLB live sports (first time monetized) on YouTube during the nation-wide lockdown, led a product pivot to content across eSports, Tentpole Events, Movies & Shows, and led the pilot launch of a new Direct Response ad format for top Media & Entertainment clients. She also spearheaded international expansions and monetization efforts for the Google Food team, including launches in the UK and Japan and new consumer experiences on Google Search + Maps.
In venture capital, Maya has quarterbacked investments from pre-seed to Series B at Village Global, Greylock Partners, and Google Ventures. She has also spent time as an Entrepreneur in Residence at Greylock, focusing on early-stage consumer products in AI. Since 2019, she has been a founding advisor for re—inc, supporting product launches, fundraising, and go-to-market partnerships.
Maya was born and raised in Miami to a Brazilian mother and Israeli father that taught her everything she knows about grit and passion. She started her first company in high school by launching an e-commerce brand and later created a platform to empower women during the #MeToo movement. She studied Computer Science at Cornell University and currently lives in San Francisco.
Writing | Creative
MAY 2024
Made In: San Francisco, CA
Start with a scene
Reflecting on my favorite films from the 40th anniversary of the Sundance Film Festival.
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JAN 2024
Made In: Park City, Utah
CP23LA Mobile Pop-Up
Celebrating equity and impact in community is what we’re all about. Our first ever mobile pop-up experience in Los Angeles was a moment to celebrate a new future for women's sports with the Angel City FC homeopener.
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MAY 2022
Made In: Los Angeles, CA
People of Point
Spent some time at home with the creative team at Point Card discussing all things design.
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APR 2022
Made In: San Francisco, CA
Product launch @ Art Basel Miami
We partnered with UNKNWN, founded by LeBron James, Jaron Kanfer, and Frankie Walker Jr. to feature our products in their flagship store. Leading up to the event, we created a 14-ft mural in the heart of Wynwood, produced by Brooklyn-based artist Elise Avdakov.
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We partnered with UNKNWN, founded by LeBron James, Jaron Kanfer, and Frankie Walker Jr. to feature our products in their flagship store. Leading up to the event, we created a 14-ft mural in the heart of Wynwood, produced by Brooklyn-based artist Elise Avdakov.
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NOV 2021
Made In: Miami, FL
Made In: Miami, FL
Pop-up for Reunite Tokyo 2021
For the first time we felt the joy and warmth of togetherness as we gathered with reimaginers at Bodega in Los Angeles. We celebrated the launch of the Reunite Capsule.
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For the first time we felt the joy and warmth of togetherness as we gathered with reimaginers at Bodega in Los Angeles. We celebrated the launch of the Reunite Capsule.
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JUN 2021
Made In: Los Angeles, CA
Made In: Los Angeles, CA
Launching Spring 2021: GAMER
Intentionally and ethically made, our Spring 2021 Collection is inspired by the stories of women, BIPOC, and activists in gaming. In addition to our collection, we debuted our first set of gamer NFTs.
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Intentionally and ethically made, our Spring 2021 Collection is inspired by the stories of women, BIPOC, and activists in gaming. In addition to our collection, we debuted our first set of gamer NFTs.
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APR 2021
Made in: New York, NY
Made in: New York, NY
RTTC Launch: Reimagining Our World
Over the past couple of months, I've had my moments in struggling to face our new normal in a positive light. When the world changes abruptly and a downturn seems more likely than an upside, you forget that you're supposed to embrace change, not be frustrated or impeded by it. Even in the darkest of times, humans have prevailed in finding silver linings.
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Over the past couple of months, I've had my moments in struggling to face our new normal in a positive light. When the world changes abruptly and a downturn seems more likely than an upside, you forget that you're supposed to embrace change, not be frustrated or impeded by it. Even in the darkest of times, humans have prevailed in finding silver linings.
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MAY 2020
Made in: New York, NY
Made in: New York, NY
RWB Collection: “Liberté, Égalité, Défendez”
Our Fall/Winter ‘19 Collection began with artwork by re—inc Creative Director Tobin Heath.
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Our Fall/Winter ‘19 Collection began with artwork by re—inc Creative Director Tobin Heath.
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NOV 2019
Made In: New York, NY
Made In: New York, NY
LHI: Interview with Bethany Bongiorno
I am happy to share a conversation I recently had with Bethany Bongiorno. Bethany is an incredibly refreshing and creative woman to talk to and has a lot to learn from including her ability to trust her instincts, find mentors and mentor others, and take a value-first approach to her life and career.
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I am happy to share a conversation I recently had with Bethany Bongiorno. Bethany is an incredibly refreshing and creative woman to talk to and has a lot to learn from including her ability to trust her instincts, find mentors and mentor others, and take a value-first approach to her life and career.
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APR 2020
Made In: New York, NY
Made In: New York, NY
LHI: Interview with Shannon Gordon
I was happy to get the chance to chat with Shannon Gordon. Shannon is the CEO of theBoardlist, a curated talent marketplace that connects highly qualified women leaders to opportunities to join the boards of public and private companies.
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I was happy to get the chance to chat with Shannon Gordon. Shannon is the CEO of theBoardlist, a curated talent marketplace that connects highly qualified women leaders to opportunities to join the boards of public and private companies.
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APR 2020
Made in: New York, NY
Made in: New York, NY
LHI: Interview with Jesse Genet
Interview with Jesse Genet on building Lumi, a start-up focused on helping e-commerce brands with packaging and supply chain.
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Interview with Jesse Genet on building Lumi, a start-up focused on helping e-commerce brands with packaging and supply chain.
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AUG 2019
Made in: New York, NY
Made in: New York, NY
LHI: Interview with Dagne Dover Founders
Female founders are leading the fashion industry towards a new movement in quality production and customer acquisition. The industry is no longer for those who can produce the most, but for those who can capitalize on what consumers really need. Quality over quantity is a major proponent of Dagne Dover's value proposition and their dedication to this mission is commendable.
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Female founders are leading the fashion industry towards a new movement in quality production and customer acquisition. The industry is no longer for those who can produce the most, but for those who can capitalize on what consumers really need. Quality over quantity is a major proponent of Dagne Dover's value proposition and their dedication to this mission is commendable.
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JUNE 2019
Made in: New York, NY
Made in: New York, NY
LHI: Interview with Sian Beilock
Sian Beilock is the 8th President of Barnard College, renown cognitive scientist, and author of "Choke." In this interview, Sian talks pursuing a career in academia and equipping young female students with tools and resources to overcome self-doubt. She details her experiences as well as techniques in tackling anxiety and performing up to one's utmost potential.
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Sian Beilock is the 8th President of Barnard College, renown cognitive scientist, and author of "Choke." In this interview, Sian talks pursuing a career in academia and equipping young female students with tools and resources to overcome self-doubt. She details her experiences as well as techniques in tackling anxiety and performing up to one's utmost potential.
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APR 2019
Made In: New York, NY
Made In: New York, NY
LHI: Interview with Carly Leahy
Carly is the co-founder and CCO of Modern Fertility and a brand builder through and through. She has held brand and marketing roles at Google– leading creative for a grassroots initiative to help small businesses succeed online–and Uber, running content and creative strategy for new Uber products like UberEATS and UberHEALTH.
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Carly is the co-founder and CCO of Modern Fertility and a brand builder through and through. She has held brand and marketing roles at Google– leading creative for a grassroots initiative to help small businesses succeed online–and Uber, running content and creative strategy for new Uber products like UberEATS and UberHEALTH.
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APR 2019
Made In: New York, NY
Made In: New York, NY
LHI: Interview with Kara Goldin
Kara Goldin talks about disrupting the beverage industry with no prior knowledge and experience. She started Hint Water to bring a product to the market with no sugar and all natural ingredients. Kara tells LHI about her experiences as a female entrepreneur and next steps for growing Hint as a direct-to-consumer business.
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Kara Goldin talks about disrupting the beverage industry with no prior knowledge and experience. She started Hint Water to bring a product to the market with no sugar and all natural ingredients. Kara tells LHI about her experiences as a female entrepreneur and next steps for growing Hint as a direct-to-consumer business.
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FEB 2019
Made in: New York, NY
Made in: New York, NY
LHI: Interview with Nancy Wang
Nancy is currently a technical product management leader at Amazon Web Services, where she leads teams within EC2 for SQL Server, public sector, and gaming. Previously, Nancy was an early product manager at Rubrik, where she led the filesystem, Windows, and stealth SaaS product lines.
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Nancy is currently a technical product management leader at Amazon Web Services, where she leads teams within EC2 for SQL Server, public sector, and gaming. Previously, Nancy was an early product manager at Rubrik, where she led the filesystem, Windows, and stealth SaaS product lines.
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JAN 2019
Made in: New York, NY
Made in: New York, NY
Interview with Cheryl Yeoh Sew Hoy
Cheryl Yeoh talks about the early days of building out her two start-ups, Reclip.It (now Walmart Labs) and City Pockets, building out Malaysia's startup ecosystem with MaGIC, and getting >120 venture capital firms on board with #MovingForward.
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Cheryl Yeoh talks about the early days of building out her two start-ups, Reclip.It (now Walmart Labs) and City Pockets, building out Malaysia's startup ecosystem with MaGIC, and getting >120 venture capital firms on board with #MovingForward.
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DEC 2018
Made in: New York, NY
Made in: New York, NY
Interview with Carissa Justice
Carissa Justice is the co-founder of Nimble Creative, a Bay Area branding and marketing company. The copywriter has done work for clients including Facebook, Google Home, and Visa. After she had a baby, something in her changed. She quit her agency job because she did not feel passionate about it. Leaving her son everyday meant she had to be doing something fulfilling. So, she began to build something she loved.
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Carissa Justice is the co-founder of Nimble Creative, a Bay Area branding and marketing company. The copywriter has done work for clients including Facebook, Google Home, and Visa. After she had a baby, something in her changed. She quit her agency job because she did not feel passionate about it. Leaving her son everyday meant she had to be doing something fulfilling. So, she began to build something she loved.
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SEP 2018
Made in: New York, NY
Made in: New York, NY
Interview with Aanchal Gupta
Aanchal Gupta, Director of Security at Facebook, explains how she didn’t realize she was selling herself short until she had to be convinced by the hiring manager at Skype that she was a great fit for a security lead position. She soon realized she needs to trust herself more and be able to raise her hand to grab opportunities. Learn how she uses courage and confidence in the workplace to empower herself and those around her.
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Aanchal Gupta, Director of Security at Facebook, explains how she didn’t realize she was selling herself short until she had to be convinced by the hiring manager at Skype that she was a great fit for a security lead position. She soon realized she needs to trust herself more and be able to raise her hand to grab opportunities. Learn how she uses courage and confidence in the workplace to empower herself and those around her.
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AUG 2018
Made in: San Francisco, CA
Made in: San Francisco, CA
Interview with Geneva Peschka
After releasing her award-winning documentary film “Unspoken” last year, Geneva Peschka has started working on a 12-part docu-series entitled “Women.” The strong female community at The Wing, where she serves as Community Manager, has helped her along her journey as a filmmaker. Through this female-focused network, Geneva has learned how to communicate, lead and find her passion. What keeps her motivated is knowing that at the end of the day, the important thing is not monetary success, but connecting with others. Read more about her films and her work at The Wing.
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After releasing her award-winning documentary film “Unspoken” last year, Geneva Peschka has started working on a 12-part docu-series entitled “Women.” The strong female community at The Wing, where she serves as Community Manager, has helped her along her journey as a filmmaker. Through this female-focused network, Geneva has learned how to communicate, lead and find her passion. What keeps her motivated is knowing that at the end of the day, the important thing is not monetary success, but connecting with others. Read more about her films and her work at The Wing.
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JULY 2018
Made in: New York, NY
Made in: New York, NY
Interview with Yari Blanco
As the senior manager of culture & diversity at the female coven, or co-working space, @the.wing, @theyariblanco has not only found an open and inclusive place to work, but a band of women that empower each other. “The sisterhood is real… we can talk about things that would be considered a no no at another company” says Yari. Through her job and growing confidence, Yari started @theGIRLMOB, a platform where she is bridging the communication gap for women of color.
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As the senior manager of culture & diversity at the female coven, or co-working space, @the.wing, @theyariblanco has not only found an open and inclusive place to work, but a band of women that empower each other. “The sisterhood is real… we can talk about things that would be considered a no no at another company” says Yari. Through her job and growing confidence, Yari started @theGIRLMOB, a platform where she is bridging the communication gap for women of color.
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Happy IWD 2019
We're here to celebrate the accomplishments of women and the work they are doing in improving the climate for women globally. There are thousands of women to be celebrated due to their monumental efforts in advancing gender equality––this campaign is only one part of honoring these many women. They are taking steps to reduce the gender gap in various industries and are pushing the needle towards change.
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We're here to celebrate the accomplishments of women and the work they are doing in improving the climate for women globally. There are thousands of women to be celebrated due to their monumental efforts in advancing gender equality––this campaign is only one part of honoring these many women. They are taking steps to reduce the gender gap in various industries and are pushing the needle towards change.
Read more
MAR 2019
Made in: New York, NY
Made in: New York, NY